Grow your car wash business!

By collecting single-wash customers' contact information and connecting with them to encourage more frequent visits to your wash!

Add Value for Your Customers

The CCA Customer Connect Program brings together car wash operators and well-know brands to distribute free samples of new products to car wash consumers.

Alongside the product sample, car wash clients will be presented with an opportunity to enter a free contest with a substantially valuable prize in exchange for their consumer information.

Car Wash Operators receive generous financial compensation and gain vital client data. Your car wash gains a repetitional boost by associating with well-known companies. Customers are delighted to receive an unexpected complimentary product while washing their vehicles.

This marketing data is shared between the Brand and the Car Wash Operator who can now use email marketing to nurture any single-wash clients into coming back more regularly or converting them into monthly membership subscribers.




Get generous compensation for granting access to your car wash facility.

Data Collection

Access valuable customer data to use in your marketing strategies.

Brand Association

By partnering with trusted and recognized brands, your car wash receives a reputational boost.

Take advantage of the Benefits Now

Operator Eligibility

Requirements for the CCA Customer Connect Program
  • Must be located in Canada
  • Must be registered CCA Member
  • Must be a registered Car Wash Business
  • Must be Tunnel, Self-Serve, or Rollover Car Wash

If you are not currently a CCA Member, you can start your membership here.



Just a Few Easy Steps to Sign Up

Have your CCA Membership Number ready & register for Brand Trail Program


Look for your confirmation email from CCA

We will get in touch with details


We will run the Brand Trial Program for you

Get Started now

About Us

Innovators in the Car Wash Industry

CCA Has partnered with Soapy Brushy to benefit car wash owners across Canada. Together we transform traditional sampling into a Brand Trial Program. Through a direct and personal trial experience enhanced by our teams' expertise, customers get to enjoy a positive, memorable experience. By combining our industry knowledge with the latest technology, we create a truly unique opportunity for brands, operators, and customers alike.