About Us

When experts connect

Our mission is to introduce world-class brands to a large network of Car Wash customers.

Our vision

CCA has partnered with Soapy Brushy (a car wash consultancy with over 20 years of industry experience) to create a mutually beneficial arrangement between car wash operators and brands.

Together we transform traditional sampling into a memorable brand trial. Our skilled teams continue to make our vision of a unique, innovative sampling experience, a reality for participating partners.

Our mission

Advancing Car Wash Experience and Increase Brand Recall

We boost brand exposure and create a memorable sampling experience. Using the latest technology and innovative strategies, our brand trial programs result in thousands of valuable leads and increased brand recall.

Our mission is to support and advance car wash owners and brands while adding value and excitement to the customer experience.

Our invaluable partner

About the Canadian Carwash Association

Based in Burlington, ON, the Canadian Carwash Association (CCA) has been the cornerstone of Canada’s professional carwash industry for over two decades. Offering invaluable networking, cutting-edge education for operators, and crucial market insights, it’s an indispensable resource for success in the industry.

Members benefit from exclusive perks and partnerships designed to improve performance and profitability. Beyond invaluable networking through events like the bi-annual CARWACS tradeshow, the association offers cutting-edge educational modules and a treasure trove of market data through the Wash Volume Report Program, from specialized BrokerLink insurance programs to discounted services via a joint membership with the Canadian Federation of Independent Business (CFIB).

Unyielding in its commitment to environmental stewardship, the CCA champions eco-friendly practices and educates both the media and public on the sustainable merits of professional carwashing.

For a roadmap to success, become a member today:

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